What do people mean when they say ‘you have to be more strategic?’
Is the word strategy overused?
Do you wonder whether you should focus on strategy or tactics?
In this episode communication professionals we talk about what it means to be strategic and how the term is used in organisations today. We also share our thoughts on our interpretation of the word ‘strategic’ and our frustrations when people confuse tactics with strategy.
Further reading that you might be interested in:
https://www.intrafocus.com/2019/07/strategy-vs-tactics/
https://redefiningcomms.com/why-being-more-specific-in-2021-is-essential-for-organisations/
In this penultimate episode, we challenge the phrase ‘rehumanize’ and the potential separation of personal and professional approaches in an organisation.
‘What is your purpose’ is that a heavy question to answer? What motivates you at work? Do you feel empathy as a leader? How do we remain feeling human in a digital world?